This Privacy Policy provides users of (the "Site") with the most complete and clear information about the processing of their personal data by the Site in accordance with the General Data Protection Regulation (GDPR) (EU 2016/679). In accordance with legal requirements, the following are also included in this Privacy Policy:

  • The nature of the personal data processed;
  • The purposes and means of processing personal data;
  • The identity and contact details of the data controller(s);
  • Contact details of the Data Protection Officer (DPO);
  • Any third parties involved in the processing activities;
  • The retention period of the personal data;
  • the security measures are taken to protect personal data;
  • the privacy rights of users.

This Privacy Policy applies only to the Website and does not apply to any other websites or platforms to which the Website may link.

Users under the age of sixteen (16) cannot consent to the processing of personal data without parental consent.


Under the GDPR, a controller is an entity which, alone or jointly with others, determines the purposes and means of the processing of personal data.

The controller for the processing of data related to the activities of the website are:

Kateřina Blašková, Czechia Jewels s.r.o., registered office Vlárská 329, Křenovice 683 52, Czech Republic contact: (hereinafter referred to as the "Controller").

A data controller is designated to ensure that the Website processes personal data in accordance with the GDPR. In case of any questions, the Data Protection Officer can be contacted at the following e-mail address:

Personal data

In the event that the data controller is authorised to process personal data, it is possible that this will be the so-called Purpose of Processing.

"Personal Data" means any information relating to Users that personally identifies them, either alone or in combination with other information.

Personal Information is collected automatically on the Site or is obtained from a variety of sources: forms, chat, email, apps, devices, social media and other means.

The Site processes personal information in various forms for the following purposes:

Browsing data

The Site automatically collects non-sensitive browsing data to enable and improve user navigation (e.g., IP address, date/time of visit and length of visit, referring URL if applicable, pages visited on the Site, a device used, and other information).

The processing of this information enables users to access the Website and make full use of its features and services. In addition, browsing data may be used to verify the proper functioning of the Website.

From time to time, browsing data is processed anonymously for statistical purposes.

It is unlikely that browsing data will allow the identification of the relevant data subject. However, browsing data may, by its nature, allow the identification of users when combined with other information.

The browsing data described above are stored only temporarily in accordance with applicable law.


When placing an order, the Website requires users to provide personal data for the necessary purpose of processing their purchase order and fulfilling contractual obligations (e.g. name and surname, e-mail address, delivery address, etc.).

This personal data is also necessary for customer service to assist customers with enquiries and for any related needs before or after the sale (e.g. with regard to the delivery status of the order or for product returns).

Personal data related to orders will be retained for as long as necessary to comply with contractual obligations and relevant tax and financial reporting obligations.

The Site may also verify the payment instruments that customers use to make purchases on the Site (e.g., credit or debit card, etc.), primarily to prevent fraudulent activity or to comply with applicable anti-money laundering laws. As payment verification is fully entrusted to third-party payment processors, the administrators do not process or store any financial information belonging to customers.

Failure to provide the personal information requested at checkout will prevent users from completing an order on the site.

Based on its legitimate interest in improving customer relations, the Site will send email communications to these customers with product suggestions, discounts, requests for feedback, or other updates. Customers always have the option to unsubscribe from these email communications (for example, by clicking on the "unsubscribe link" at the bottom of each email).

Newsletter and marketing communications

On the Site, users may opt-in to receive newsletters and marketing communications.

The Site will always seek the express, free and unambiguous consent of users before sending newsletters and marketing communications to those users or, more generally, before undertaking electronic marketing initiatives directed at them.

In such cases, users may be asked to provide personal information (e.g. country of residence, etc.) in addition to their email address in order to tailor newsletters and marketing communications to the user's profile.

Users can always easily withdraw their consent to receive newsletters and marketing communications in the following ways:

- By clicking on the "unsubscribe" link in each such email;

- By contacting our customer service team at


With the express consent of the user, newsletters and marketing communications may be tailored to a user's "profile" based on personal information that the Site collects or obtains about the user.

With respect to the Website's customers, it is in the legitimate interest of the Website to process personal data in order to offer more interesting products, improve the Website and personalize the products offered on the Website.

The main purpose of profiling is to design products, services and initiatives that better match the tastes, shopping habits and interests of users and customers.

Personal data may also be used for remarketing, retargeting or profiling purposes, including through third parties (e.g. social networks, etc.).

The Site and its administrators never conduct any profiling activities regarding children.


For information regarding the cookies used on the Site, please see the "Cookie Policy" page below.

Sharing and transfer of personal data

The Trustees will use their best endeavours to ensure that all processors apply industry best practice for the protection of personal data and that they do not use personal data for purposes other than those agreed with the Trustees.

For example, the Controller may share Personal Data with the following categories of Processors:

- Couriers and postal operators;

- Fulfillment centres and warehouses;

- Advertising, digital, social media and marketing agencies;

- IT service providers;

- Customer care service providers;

- Payment service providers.

In these cases, sharing personal data with Processors is necessary for the Controllers to fulfil their contractual obligations and also to improve the products and services of the Website.

Users may request an updated list of Processors involved in the processing of personal data relevant to the operation of the Site by contacting

Controllers must always reserve the right to disclose Users' personal data when required by law (for example, in response to requests from law enforcement authorities) and when necessary to protect the rights of the Controller or their affiliates or third parties.

In addition, personal data may be disclosed to other companies within the same corporate group of each Controller or to third parties in the event of a corporate restructuring process, in full compliance with applicable law.

In all other cases, the sharing of personal data is subject to the prior and explicit consent of the user, unless the processing is permitted on another legal basis.

Controllers will not transfer any personal data outside the European Economic Area (EEA) unless the user has expressly consented to such transfer or unless the transfer of personal data outside the EEA is permitted by the GDPR on another legal basis.

Processing methods and safety measures

The Controller processes users' personal data using IT, automated and electronic tools and, in limited cases, paper-based means. In accordance with the GDPR, specific security measures have been put in place to prevent data loss, illegal or incorrect use and unauthorised access.

Only authorized employees of the Controller and authorized employees of third-party vendors acting on behalf of the Controllers as Processors have access to personal data related to activities on the Website. Data processing agreements are in place with Processors to ensure that they always meet the level of security required by the GDPR when processing personal data related to activities on the Website.

While the Site takes primary security measures to prevent the loss, destruction or dissemination of personal data, it cannot eliminate the security risks inherent in online data transmission. The User accepts the risks associated with providing personal data over the Internet and will not hold the Site liable for any breach of security unless the breach is caused by the negligence or willful failure of the Site.

Retention of Personal Data

The controller will retain personal data for as long as necessary to provide the requested services to users and customers or to comply with legal or tax obligations or for the minimum period required by law.

To determine the appropriate retention period for personal data retained by the Site based on user consent, the Controllers will consider multiple factors to ensure that personal data is not retained for longer than is necessary or appropriate. These criteria will also include:

- The purpose for which the Site retains the personal data;

- legal, tax and regulatory obligations in relation to that personal data;

- the type of ongoing relationship with the user or customer concerned (whether users continue to receive marketing communications, how regularly they view or purchase from the Site, etc.);

- Any specific requests from the user regarding the erasure of personal data;

- Legitimate business interests.

The Site will immediately delete or anonymize personal data that is no longer needed or is retained in accordance with the law.

Linking to third-party websites or platforms

The Site may contain banners, advertisements and other links to third-party websites or platforms. The Controllers cannot control or be responsible for the conduct of these third-party websites or platforms with respect to data protection law. Users are advised to read their privacy policies to verify how they collect and process personal data.

Users' rights

Users have the right to obtain confirmation of whether the Controllers hold any personal data about them.
If they do, users also have rights under the GDPR to:

- Be informed about the collection and use of their personal data;

- free access to their personal data;

- to have inaccurate personal data corrected or completed (if incomplete);

- to the erasure of personal data ("right to be forgotten");

- to obtain the restriction or erasure of their personal data under certain conditions;

- obtain and reuse their personal data for their own purposes in the context of various services, where the processing is based on a contract or on consent and the processing is carried out by automated means ("right to data portability");

- object to the processing of your personal data under certain conditions;

- an object at any time to the use of personal data for the purposes of "profiling" or "automated decision-making".

- The right to lodge complaints about the collection and processing of personal data with the competent supervisory authority;

- the right to withdraw consent to the processing of personal data at any time.

Users may contact the Site with any questions and to exercise their data protection rights at the following email address:

Changes to this Privacy Policy

Any future changes to this Privacy Policy will be posted on the Site and, where applicable, notified to users by email. Users are encouraged to read this Privacy Policy frequently and check for updates or changes.  


This Cookie Policy explains to Users how the Site uses cookies and also provides guidance on how cookies can be managed. This Cookie Policy should be read in conjunction with the Privacy Policy.

By continuing to browse or use the Site, users consent to the use of cookies as described in this Cookie Policy.

What are cookies

Cookies are small text strings that the Website sends to a user's device where information is stored for various purposes. In particular, cookies allow the Website to recognize users on subsequent visits or allow other websites to recognize those users for certain purposes.

What cookies the Site uses

The Site uses different types of cookies for different purposes:

Technical cookies

Technical cookies are cookies that allow users to browse the Site or use its basic features. These cookies are automatically installed on the user's device by the Site as a result of the user's access to the Site and do not require any specific consent from the user.

In fact, consent is not even required by law if and when a cookie is set:

- is used solely for the purpose of carrying out the transmission of a communication; and

- strictly necessary for the provider of the digital service that the user expressly requests to provide that service.

The technical cookies used by the Website include:

- Navigation cookies: to ensure the normal browsing and use of the Website through the various options or services;

- Functionality cookies: to store user preferences and facilitate browsing based on a set of selected criteria (such as language, browser type, etc.).

The Site also collects the IP address or any other identifying information about the user's device that is necessary to administer the Site, diagnose server problems, and fulfil other lawful purposes.

Disabling technical cookies may limit the ability of users to browse the Site and use its features or services offered.

Other cookies

All cookies other than technical cookies are only installed or activated if users give their prior consent in the form of an "opt-in".

When users first visit the Site, a cookie banner will be displayed on the screen or interface. This banner disappears once the user accepts or rejects the cookies used on the Site.

Opt-in may be expressed in general terms, for example by closing the banner or clicking OK, or by scrolling down the page or clicking on one of its elements; opt-in may also be provided in a selective manner.

Opt-ins provided to users are tracked and recorded to make their future visits to the site more effective. However, users can always revoke all or part of their previously granted consent.

The non-technical cookies used by the Website are third-party cookies: cookies set on the user's device by a domain or website different from the Website. Third-party cookies are set by the Website's marketing vendors and partners through third-party brands. The Website does not control these cookies.

The Site has no access to or controls over cookies or other tracking technologies used by third parties to which the Site has access, and cannot ensure that third parties comply with applicable privacy laws.

Advertising cookies

These cookies allow the Site to create an anonymous profile of users based on their browsing experience on this Site and other sites. In this way, it is possible to provide users with advertisements targeted to their interests rather than general advertising.

Targeting cookies

These cookies allow third parties to send advertising to users who have previously visited this Site.

Social media cookies

These cookies are needed to share content on social media. This is a list of social media cookies:





Analytical cookies

These cookies are collected by third parties in individual or aggregate form to collect information about the number of users and how they visit the website, for example, information about which pages or sections are most frequently viewed. This is a list of analytics cookies:

-Google Analytics

The site uses cookies that do not allow any control over the user's device and do not install any programs on the user's device.


Users who wish to contact the Site regarding any cookie-related matter are encouraged to write to:

Changes to this Cookie Policy

Any future changes to this Cookie Policy will be posted on the Site and, where applicable, notified to Users by email. Users are advised to read this Cookie Policy frequently to check for updates or changes.

Last updated: 20.3. 2023